Today I evaluated my work with my teacher, there were both positives and negatives that we discussed and there are many improvements to be made. The improvements to be made are as followed firstly the framing of the camera was not good enough, in terms of how the projected image was framed, the black areas at the sides of the shot were bad quality. This made the overall look of the shots bad quality and decreased the value of my Coursework, therefore this is an improvement that which will have to be made.
Furthermore the lack of variety in shot is an aspect of my adverts which will have to be changed, I will do this by changing the shots distance, starting with a mid-shot and then using close-ups and in some cases Extreme Close-ups, this will therefore add variety and depth of the piece. Also, I personally feel the advert will need changes in angles; consequently I will be filming from various angles to add a range of shots and angles to my advert, increasing its quality.
A piece of advice from my teacher was to use the green screens instead of projecting the image in the background like I have done previously, then when editing the image of the festival background will be dropped in the background. This will mean I need to film again and use the old advert as a Rough Cut rather than the finished project. I feel this is a good idea as it will enhance the image quality and as a result of this the advert will be of higher quality technically, making the audience engage with the product to the maximum level.
Things I need to do:
Re-film with Green Screen, using studio lights.
Use a Variety of shots and Use another angle to add depth and variety of the advertisment.
Use old advert as Rough Cut to guide me through the process of re-filming.
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