For further information and research into music festivals and how advertisers promote their services I am going to analyse this Poster for a Day festival in London. The reason for doing this is because I feel this poster could easily be translated in a web pop-up.
Colours: Bright, hippie use of colours, work in sync with one another. The colours are indexically for summer as the bright hues connote sun and therefore enjoyment.
Typography: The text stands out in white surround by the coloured background, your eyes naturally are drawn to the text. This is an important element of the advert as the text is the most significant part
Images: The use of the images blurring and merging together make it more visually attractive along with the composition of the images together. This make the presentation flawless and sophistication in its appeal.
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